Marketing Automation

Leveraging marketing automation, your sales and marketing teams can work as a single, cohesive team to automate and optimize your leads as they move from the top of the funnel, down to the bottom, where sales are made.

Marketing departments save time and resources with an easy-to-use platform that makes it simple to manage all your campaigns in a single solution. Your campaigns run on autopilot while you spend time on all the other things you need to do to become more successful. With marketing automation you have a 360-degree view of how your prospects are interacting with you and the tools to turn them into customers.

Marketing Automation helps you:
  • Generate more leads
  • Qualify and prioritize your leads
  • Nurture those leads to a sales-ready state
  • Manage all of your email marketing campaigns
  • Report on the success of your campaigns

Automate your marketing and sales engagement to generate more leads, close more deals, and better measure marketing success.

 

Features

  • Advanced email marketing
  • Lead nurturing
  • Blended lead scoring and grading
  • Prospect activity tracking
  • Forms and landing pages
  • Closed-loop reporting